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workwithsaurabh.com

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SEO and PPC Specialist Who Personally Runs Your Account

I’m Saurabh Srivastava, an SEO and PPC specialist with 12+ years of experience. I work with mental health practitioners and B2B companies. I take on a limited number of projects, so every client gets my full attention.

Expert

One Expert, Full Attention: Why I Take Limited Projects

Many agencies win your business with a senior strategist, then hand your account to a junior team. I know how that model works because I have spent years leading a digital agency, CGColors. For this work, I chose a different approach. I take a small number of projects and handle each one myself.

When you work with me, the person who studies your business is the person who builds your campaigns, writes your content plan and reads your reports. Nothing gets lost in handoffs, and nobody learns your account on your budget.

SEO and PPC Specialist

SEO and PPC Specialist for Mental Health Practitioners and B2B Companies

I don’t work with every industry. Focusing on two lets me understand your clients, your rules and your sales cycle before I touch your budget.

Mental Health Practitioners and Practices

Mental health marketing needs care. Whether you run a solo practice, a group practice or a multi-location clinic, healthcare ad policies, client privacy and a tone that builds trust all shape what works. I help psychologists, psychiatrists, therapists, counselors, psychotherapists and wellness clinics reach people actively looking for support, without sensational claims or pressure tactics.

B2B Companies

B2B buyers research for weeks, involve several decision-makers and compare vendors before they reach out. I build SEO and Google Ads around that longer journey for SaaS and technology companies, IT and professional services firms, manufacturers, and other businesses that sell to businesses. The goal is simple: reach the people who sign off on the purchase, not just traffic.

Who I work with

SEO and Google Ads Services

SEO Consultant

Technical, on-page and content SEO from a hands-on SEO consultant who builds rankings that bring enquiries.

Google Ads Management Services

Campaigns built, managed and optimized for qualified leads and a lower cost per lead.

Mental Health Practice Marketing

Psychologist marketing, SEO and ads for every kind of mental health practice.

Google Ads for Mental Health Practices

Policy-compliant Google Ads for therapists, psychologists, counselors and clinics.

B2B SEO Services

SEO that puts your company in front of buyers during their research.

B2B PPC and Lead Generation

Google Ads for B2B lead generation, built for long sales cycles.

What to expect

How I Work: Your First Month, Week by Week

Good marketing starts with understanding your business, so the first month follows a clear plan. The only difference is where we start: with your current website, or with a new one.

  1. Week 1

    Understand Your Business and Website

    I learn your services, ideal clients and goals, then review your site structure, tracking and current search visibility.

    I learn your business, plan your site structure and pages, and recommend a trusted web developer if you need one.

  2. Week 2

    Plan Your SEO and Google Ads

    I map keywords to pages, plan your campaigns, and write the new pages and content your site needs to be ready for SEO and ads.

    Your developer builds the site while I write the content for every page and plan your keywords and campaigns in parallel.

  3. Week 3

    Build and Launch

    Conversion tracking, on-page SEO and Google Ads campaigns are built and go live.

    Conversion tracking, on-page SEO and Google Ads campaigns are built, and launch as soon as your new site is ready.

  4. Week 4 and beyond

    Manage and Grow

    Weekly campaign optimization, ongoing SEO, monthly reporting in plain language, and content ideas for your social channels.

A note for new websites: you hire the web developer directly, and I can recommend a trusted one. I plan the structure and write the content, so your site is built to rank and convert from day one.

Beyond SEO and PPC: Building Your Brand

Search brings people to your door. Your brand decides whether they choose you.

Right now, my focus is SEO and Google Ads, because strong search foundations come first. Over time, I help clients build further with content marketing, social media, speaking opportunities, and the right conferences for networking. The goal is a brand that keeps growing, not just a campaign that runs.

Frequently Asked Questions

Questions.

What does an SEO and PPC specialist do?

An SEO and PPC specialist improves your visibility on Google through organic rankings (SEO) and paid ads (PPC). When you work with me, one person handles strategy, setup, optimization and reporting, instead of passing your account across a team.

Why work with one specialist instead of an agency?

You work directly with the expert running your account. That means faster decisions, no miscommunication between departments, and a strategy built by someone who knows your business in detail.

Who will actually work on my account?

I will. I’m your only point of contact and the person doing the work, from the first audit to every monthly report.

Why do you only work with mental health practitioners and B2B companies?

Focus produces better results. Mental health practices and B2B companies each have specific ad policies, buyer journeys and trust signals. Working deeply in these areas means I don’t learn the basics on your budget.

Which mental health practitioners do you work with?

I work with psychologists, psychiatrists, therapists, counselors, psychotherapists, and group practices and clinics of every size. If you help people with their mental health and want more of the right clients, my approach fits your practice.

Which B2B businesses do you work with?

I work with companies that sell to other businesses, including SaaS and technology firms, IT services, professional services, manufacturers and industrial suppliers. If your sales cycle involves research, comparison and more than one decision-maker, my approach fits your business.

What if I don't have a website yet?

You’ll need a web developer to build it, which usually takes about two weeks, and I can recommend a trusted one. I plan the structure and write the content for your pages. While the site is being built, I plan your SEO and Google Ads, so campaigns can launch as soon as it goes live.

How is your pricing structured?

I charge a flat monthly fee, never a percentage of ad spend. Your ad budget goes directly to Google, so you always see exactly what you spend on ads.

How long does it take to see results?

Google Ads can bring enquiries within the first few weeks, with steady improvement over 60 to 90 days. SEO usually shows meaningful movement in 3 to 6 months, and competitive terms can take 6 to 12 months.

Do you work with clients outside India?

Yes. I work with mental health practitioners and B2B companies in India, the US and other markets. All work and communication happens online.

What happens on the free audit and strategy call?

We discuss your goals, and I share what I found in your website, search visibility or ad account. You leave with clear next steps, whether or not we work together.

Get a Free SEO and PPC Audit From a Specialist

I take on a limited number of projects so every client gets my full attention. If you’re a mental health practitioner or a B2B company ready to grow, let’s talk.